You may have noticed the #whomademyclothes hashtag popping up on your Instagram feed this week. Some of your favourite designers may have uploaded photos of the producers, factory workers or farmers who make their clothes. These designers have chosen to participate in Fashion Revolution Week and show transparency in their supply chain.
Fashion Revolution is a global movement that focuses on transforming ‘the way our clothes are sourced, produced and consumed, so that our clothing is made in a safe, clean and fair way’ (Fashion Revolution, 2017). Over the past few years, an increasing number of my friends and family are becoming more discerning shoppers, choosing to buy from brands that value ethical and sustainable practices. To be honest, this is an issue that causes me to feel a lot of guilt. I buy more clothes than I need and often buy clothes from brands that do not uphold ethical and sustainable practices. I am not only a slave to fashion, I’m a victim of the fast fashion industry.
One of the goals of Fashion Revolution Week is showing that people like you and me have the power to make positive change. This could be through contacting your favourite designers and asking them #whomademyclothes to encourage transparency in their supply chain. You could take up @theonlywayisop’s ‘Shop Your Wardrobe Challenge’ or focus on buying second hand clothing (The Only Way is Op, 2017). Bloss and I have both being trying to make a small but concerted effort to buy less clothing over the past few months and rediscover clothes from yesteryear in our wardrobes (you may have noticed a few numbers from Cue and Alannah Hill circa 2011).
In honour of Fashion Revolution Week, here are a few of our favourite Ethical Clothing Australia accredited brands:
The Social Outfit
(Ethical Clothing Australia, 2017)
Ethical Clothing Australia. (2017). Brands. Retrieved from http://ethicalclothingaustralia.org.au/brands/
Fashion Revolution. (2017). About. Retrieved from http://fashionrevolution.org/about/
The Only Way is Op. (2017). Retrieved from https://www.theonlywayisop.com/